Whether it's a phone interview or customer service calls, a good telephone voice is irreplaceable. There's always that benefit of being to get the message right to whoever you are talking to.
To have that ear fluttering good of a voice is not easy to accomplish. It requires a good amount of practice and a good ear. Why the ear you might ask? Good listening skills are needed in order for you to hear how words are properly said.
In order to come up with your own signature voice, you need to absorb a lot of information regarding the enunciation of words. Watch a lot of TV shows, some sitcoms and international news. Listen to what the people are saying and take note of how they are saying it. This will be your main method of studying.
You will also need to practice a lot. Start at home. Let your family know that you are doing it to build your career. Your parents would understand. Your siblings might not, and I'm sure they won't but hey, you're doing this for yourself and for your future. Work on it.
Now you have the basics done, we will advance to higher tier of learning. We will need to improve your tone of voice.
Experiment! You will never know until you try. Go converse and try it with different tones. I personally would like an Australian accent, but crickey, it's better with English, mate. Record yourself and see what fits your personality. Don't go for the shrill voice if you are aggressive. Believe me, nobody will take you seriously.
Once you found the voice that sounds good on your recording, that will be the best voice you can use over the phone. What sounds good in the recording will also sound good over the phone. They're both electronic devices, so they should have an output of close to similar results.
And I may have to emphasize this: Practice makes Perfect. Remember that and you'll be on your way to success.

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